Obama winning the net race
Posted by pennybridged
So it’s official Barrack Obama is the new US president elect. I’ve got mixed feelings about this one. On the one hand you can’t help thinking that he is exactly the type of person the US needs right now (am aware that I’m saying this as a non-US citizen who doesn’t even live there). On the other hand, Ireland is way down his list of priorities. He wish of US foreign multinationals coming back to the US to bump up the economy there is not good news for Ireland at all.
His usage of the internet in his campaign is something worth blogging about. Ok, he’s not Al Gore but still I’m more than impressed. He used it to make it easy for people to have access to him, his ideals and policies and above all, to contribute, in both words and money. Obama “gets” the technology and knows how to exploit it, he recognised the ‘long tail’ – a huge amount of his donations were for tiny amounts that individually wouldn’t have come to much. Using the net made it easy for Joe Soap to contribute $60 meant that a lot of Joe Soaps were contributing small amount that collectively added up to a very heft treasure chest indeed.
1,800 is the answer to what question?
Answer: the number of YouTube vids uploaded to Obama’s youtube channel. He even made tweeting look easy, and apparently there were ring tones, profiles on facebook, myspace, flickr, linkedin, and a whole host of less well known web 2.0 tools. In essence, he actively involved the people in his campaign. He didn’t just constantly speech at them, but gave them an active role. Internet-driven crowd-sourcing a its finest.
An uh-oh is his VP – apparently old school, cracking down on P2P music sharing and has a strong anti-privacy ideal.
Obama has expressed interest in creating a CTO (that’s Chief Technology Office to you and me) government office. It will be interesting to see what this office gets up to. It will be interesting to see what Obama will be like as US president.